ACADEMY
The world’s first professional development
centre in the field of School Experience Strategy
STRATEGY WORKSHOPS FOR SCHOOLS
Are you a school leader looking to ensure that your school stands out from the competition? Our limited edition workshops have been designed specifically for international school leaders, governors, and trustees, as well as advancement teams and business managers.
We believe that the schools that will thrive in the future will be those that intentionally design the experience of school for their students, families, and staff. You will learn the tools and strategies necessary to create a unique and engaging school experience.
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We are currently in the early stages of planning a Strategy Workshop in Brazil in early 2024. Check back soon for more details.
Latest events were held in Singapore (29 & 30 Sept), Amsterdam (20 & 21 Oct), Toronto (27 & 28 Oct), and New York (23 & 24 Mar)


Join us in the [YELLOW CAR] Community for regular (and free) Inspiration Workshops every second week in the month. The workshops bring experts and experienced practitioners from various fields to engage and challenge members of the [YELLOW CAR] Community on a variety of topics relevant to Experience Strategy.
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Recordings of previous Inspiration Workshops are available on the Community.
INSPIRATION WORKSHOPS
14 Sept
15:00 CEST
THE EXPERIENCE OF
HIRING
Head of Learning, Strategy & Innovation, Gerry De Fazio,
Montcrest School
10 Oct
14:00 CEST
THE EXPERIENCE OF
ADVERTISING
Creative Director, formerly at Oatly, Kevin Lynch
15 Nov
14:00 CET
THE EXPERIENCE OF
HYPERSCHOOLING
Clinical Neuropsychologist and Author, David Gleason
12 Dec
14:00 CET
THE EXPERIENCE OF
LEADING IN CRISIS
Director, Rachel Caldwell,
American International School of Bucharest
9 Jan
15:00 CET
THE EXPERIENCE OF
MANAGING CHANGE
Head of School, David Young,
St. George's School Vancouver
Upcoming Workshops
[YELLOW CAR] COLLABORATIONS
Sharing our knowledge of Experience Strategy with trusted partners, here’s an overview of some of the partners we have collaborated with:
Educate Plus biennial International Conference
Pre-conference & Workshops
Perth, Australia
September 2024
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Information Coming Soon
ECIS & NEASC Leadership Conference
One-day Workshop
Windsor, United Kingdom
25-27 April 2024
Information Coming Soon
NESA Leadership Conference
Workshops
Bangkok, Thailand
October 2023
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Redesigning School Admissions as a Moment that Matters & Advancement 2.0: A New Way of Doing Admissions, Communications, and Development in Schools.
CAIS National Leaders Conference
Keynote
Vancouver, Canada
April 2023
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Redesigning School Admissions as a Moment that Matters.
COBIS Conference for Marketing
Keynote
The Hague, The Netherlands
February 2023
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Why Your School should be more like Disneyland.
iDAT Admissions Conference
Online Session
January 2023
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Experience Strategy and Why it Matters for Your School.
ECIS Studio
Webinar
November 2022
Experience Strategy and Why it Matters for Your School.
Recording available here.
CAIS Heads & Chairs Conference
Cohorted Strand
Montreal, Canada
November 2022
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Experience Strategy for Schools: How Your School Can Stand Out in the Crowd.
isbiMA Future Facing Conference
Keynote Seminar
Somerset, UK
October 2022
A Playful Introduction to Experience Design for Schools.
SchneiderB: The VirCon10
Online Session
October 2022
Experience Design as a New Marketing Strategy for Schools.
imageseven Workshop
1-day Workshop for School Leaders
Perth, Australia
October 2022
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Helping Your School Stand Out.
ToucanTech Expert Webinar
Online
September 2022
Designing the School Experience: 10 Practical Ideas for Creating Impactful Moments with Alumni.
Recording available here.
Momentum Conference by IMPACT
Online Session
March 2022
Welcome to Advancement 2.0.






